WE BUILD BRANDS
Verbal Identity
QUESTIONS WE CAN ANSWER
- What is our brand’s personality?
- Who is the target audience, and what are their needs, desires, and aspirations?
- What is our voice and tone, and how does it reflect our brand’s personality and values?
- What messaging themes and brand story will resonate with the target audience and reinforce the our value proposition?
- What language and vocabulary should be used to communicate our brand’s messaging and personality?
- What are the key touchpoints and channels for our verbal communication, and how can the messaging be tailored for each?
DELIVERABLES
- Brand Personality
- Tagline / Brand Idea
- Voice & Tone
- Messaging & Storytelling
